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Hartley

Café

Hartley

Visual identity · Illustration · Packaging · Print

Hartley: café stationery and packaging collection

Hartley: A familiar face. A character of its own.

An English café identity with a little eccentricity. A confident wordmark, an illustrated dog and periwinkle botanicals carry the same welcoming character from the shopfront to the takeaway bag.

Typography

Your usual. Anything but ordinary.

Rubik / Jost

Colour palette

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Hartley: illustrated dog brand character

A language of its own.

Hartley: botanical brand illustration

Out in the world.

Hartley: branded takeaway cup sleeve
A morning ritual, wrapped.
Hartley: illustrated café takeaway bag
Good company, to go.
Hartley: café loyalty card design
For the regulars.
Hartley: afternoon tea menu design
The afternoon tea menu.
Hartley: café brand poster
A little time for tea.
Hartley: café storefront and signage
The identity, at street level.